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BrightonSEO started out as a few people in the upstairs room in a pub and is now the world's largest specialist search marketing conference. The podcast captures the talks from the event and other related content.

Oct 18, 2019

Verve Search’s Outreach team sent over 100,000 emails last year, earning linked coverage on sites like CNN, BBC, The Guardian & more. Crucially, there was no black book of contacts: in fact there was no prior relationship with at least 90% of the journalists they got links from.

In this talk Alex will deconstruct examples of emails his team have sent, in order to demonstrate that getting top-tier links is possible for anyone with a gmail account and a story worth sharing.