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BrightonSEO started out as a few people in the upstairs room in a pub and is now the world's largest specialist search marketing conference. The podcast captures the talks from the event and other related content.

May 18, 2019

Google removed their reliance on direct links to establish page value and domain authority in 2018. This talk focuses on how data can still be used to reach a scientific and objective measure of SEO Impact to allow the development of high impact SEO strategy. Walkthrough examples and impact metrics illustrate a roll your own approach you can use to drive your own SEO performance.