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BrightonSEO started out as a few people in the upstairs room in a pub and is now the world's largest specialist search marketing conference. The podcast captures the talks from the event and other related content.

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  2. JP Sherman - Deliver discovery and revenue by optimizing on-site search

JP Sherman - Deliver discovery and revenue by optimizing on-site search

Nov 5, 2018

JP Sherman manages search and findability for Red Hat. Using behavioral analytics & experimentation, he makes information findable for humans. While SEO is a part of his job, JP deeply influences onsite search, usability, UI/UX, architectures & taxonomies in support of findability.